Asia Pacific OTT summit to see Huang Hualiang interpretation of smart TV | Asia-Pacific OTT Summit

The Asia Pacific OTT Summit Mango TV Sub-Forum 2014 was held on November 11th at 2pm at the Shanghai International Convention Center. On the forum, Huang Hualiang, senior director of the digital content management department at TPV, gave a speech on “The New Layout of Home Entertainment from a New Generation of Android TVs”.


According to Huang, Philips is the oldest electronic brand. From the time of 2009, TPV took ownership of its naming rights. In 2014, Philips had the global naming rights of Philips. The Philips brand has a colorful feature. TV has become the center of family entertainment. It has done a lot of homework for family entertainment center Philips, including what family members should do.


Family members should watch this TV. Home entertainment is a dark place. Can TV do it? Huang always said that he should be a family with a deep light color, which means that he has a lot of colors behind the TV. The TV should not be just a dark place. The TV should have exposure light.

At the same time, Philips has done a lot of homework in various aspects. TPV Technology has been in the TV field, including the screen, and it has nearly 37.8% of the world's total in 2013. This is equivalent to the fact that at least one of the three Philipss must have been made by TPV. In all products with a screen, with a screen, including television, including the future there are a series of mobile phones, TPV technology brands use Philips products, more domestic OD manufacturers, in terms of Philips, TPV technology do The TV3.0 strategy is in the area of ​​Android TV. From a comparatively macro perspective, why do you think of Smart TV internationally? Huang always stated that TPV uses a different way of thinking. In terms of home entertainment, in addition to layout videos and videos, it also lays out games, in which Android TV is used in games. The above has done a lot of efforts and specifications, and has been discussing Smart TV and Smart Home. Considering that there are not many options for TV through Mango TV, TPV has chosen to integrate Smart Home with the game in 2015. When a mobile phone player plays on the car or in the subway while holding a mobile phone, what if he plays half of it back home? Huang Zong said that he can go to the TV and continue to play because it is a trend. Since it was done by Andrews, this trend has been unavoidable, especially in the TV field. This is how Android TV is presented. There are movies and apps.

What can be done with Android itself? Huang always stated that Philips TV is the leader of a TV brand. As TPV, he also hopes to cooperate with Android to present more functional concepts to consumers. Huang Zong further refers to the Android TV running five screens. The first screen is Google's search, Android has a specification, the future TV presentation method, Google and Android games have been set. The second screen is the movie's recommendation, using Google's APP, information from Europe and the United States, the system is Android 5.0. The third screen of Google’s exclusive TV APP, Huang Zong said that the current grapevine, Google belongs to the TV in the APP is not much, and Philips in China has more than 500 TV APP and a variety of different languages.

The fourth screen is Google's game. The fifth screen is the setting. Huang Zong said that the setting is the same as China's smart TV. The most important is the movie, APP, games, is the family's market, simply put Google's Some scenes are presented. Philips TV can see APP, Ambilight and so on. The general TV function is different from the presentation in China. It shows the function directly. This is to do APP, including Google Games, Android TV is also different from the general, Do Android TV must be CD theater demonstration process before they can have Google service, the most important is Google Games. According to Huang, Google's games, including hulu, and TPV have all cooperated, the game list is 3D, all and PAD methods, these are from the consumer behavior, Android TV will show the game, and also in the page You can do a cut surface, that is, the screen switch. In addition, in terms of message hints, TV can be videotaped. This is the effect of hardware manufacturers doing different plans. If this effect matches well with content providers, consumers will not pay for it; then some Sources, now watching TV do, What to connect? With USB connection, more than 92% of TV users in the average family are elderly people and children. Young people are less likely to return home to watch TV. Do these things need to let ordinary consumers know what to do? There is also a Multiview function, and Huang always stated that TPV Technology is working hard to prepare.

Huang Zong further introduced that the functions of a television are generally operational, and that it is finally possible to track the surrounding lights to a home theater that can turn into a dark light. This can be achieved. However, having good content is one of the most important factors in creating home entertainment, and most of these functions can be done by mango TV as a manufacturer. In foreign Europe, TPV Technology does it on its own. For example, the channel's consultations are related to one screen area, such as TV program forms, including program presentations, program video recording, and program reservation reminders. To do some very simple functions, but also to do some programs that can be broadcast now, including LeTV, as well as the presentation of some of the vendors that have already done in China. The contents include APP Info, Mango TV WeChat, Facebook, and cloud TV, as well as program information. It also cooperates with Dropbox to make video presentations and watch and search for photos. To achieve off-site viewing.

Regarding Ambilight, Huang Zong further demonstrated its expansion function. Huang Zong said that when he was doing the theater, he could see the Ambilight feature of TPV. One is a big screen, one is a small screen, and the light is the bottom color. Change makes APP bigger.

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