[Text / high-tech LED reporter Long Zonghui] In the first half of this year, the LED chip industry once again appeared in short supply, but the chip factory hoped that the large-area price increase did not appear, which also led to the long-term loss of the edge of the chip factory to survive, In particular, Taiwanese chip factories that did not seize the opportunity of mainland subsidies in previous years faced a strong squeeze from mainland chip factories.
“Unless there is new technology, the upstream is very dangerous now, and the cost of the chip is very high. Although it is full, but the price has been difficult to put up. This price increase has no effect on the downstream, and even the downstream cost will be reduced. Because the technical indicators of the chip are still improving." Wang Lianghai, vice president of Tsinghua Tongfang, said that the brightness of the chip is gradually increasing, which means that the same light effect can be achieved before the big chip, and now the small chip can be achieved.
"Tongfang shares successfully entered the mainstream supply chain of chips through two years. Now it has reached the level of overseas from the technical indicators. Compared with two years ago, our cost has also dropped by more than 50%." Wang Lianghai said.
Indeed, Chinese mainland LED companies must improve their manufacturing capabilities, further strengthen cost control, and focus on technological innovation if they want to gain a foothold. At present, the overall technical level of the mainland chip industry has been greatly improved in recent years. Because of the advantages of labor cost and local industry support, the mainland chip factory continues to do cost management, and the competitive advantage in the future will be very obvious.
"Whether it is TV, computer, or LED, there are only two companies that can survive in the future, one is technology-led enterprises, and the other is channel-led enterprises." Wang Lianghai said that the current market is in urgent need of integration, and the package is developing downstream. It is imperative that the channel is the last way out for lighting companies.
In the face of fierce competition in the market, is it a retreat or a compromise? Is it a fight or an attack? How do Chinese LED companies' local operations win? Wang Lianghai, vice president of Tsinghua Tongfang, will share with you the first battle of the strategy of strategic choices by Tsinghua Tongfang.
“Unless there is new technology, the upstream is very dangerous now, and the cost of the chip is very high. Although it is full, but the price has been difficult to put up. This price increase has no effect on the downstream, and even the downstream cost will be reduced. Because the technical indicators of the chip are still improving." Wang Lianghai, vice president of Tsinghua Tongfang, said that the brightness of the chip is gradually increasing, which means that the same light effect can be achieved before the big chip, and now the small chip can be achieved.
"Tongfang shares successfully entered the mainstream supply chain of chips through two years. Now it has reached the level of overseas from the technical indicators. Compared with two years ago, our cost has also dropped by more than 50%." Wang Lianghai said.
Indeed, Chinese mainland LED companies must improve their manufacturing capabilities, further strengthen cost control, and focus on technological innovation if they want to gain a foothold. At present, the overall technical level of the mainland chip industry has been greatly improved in recent years. Because of the advantages of labor cost and local industry support, the mainland chip factory continues to do cost management, and the competitive advantage in the future will be very obvious.
"Whether it is TV, computer, or LED, there are only two companies that can survive in the future, one is technology-led enterprises, and the other is channel-led enterprises." Wang Lianghai said that the current market is in urgent need of integration, and the package is developing downstream. It is imperative that the channel is the last way out for lighting companies.
In the face of fierce competition in the market, is it a retreat or a compromise? Is it a fight or an attack? How do Chinese LED companies' local operations win? Wang Lianghai, vice president of Tsinghua Tongfang, will share with you the first battle of the strategy of strategic choices by Tsinghua Tongfang.
| CEO Conference Session 1: Strategic Choice (Tsinghua Tongfang Title) | ||
| November 25th, 13:30-15:15 Conference Room AB, Hall 5, Guangzhou Poly World Trade Center | ||
| Moderator: Zheng Liyao General Manager of Gaogong LED | ||
| Time Time | Topic | Speaker Speaker |
| 13:30-13:40 | Opening ceremony speech | Organizer Gaogong LED |
| 13:40-14:00 | Keynote Speech: LED Chinese Dream--Reality and Realization | Gao Xiao LED Chairman Zhang Xiaofei |
| 1. LED China Dream--Leading and occupying the global market? | ||
| 2. Will the industry reshuffle in the next five years? | ||
| 3. Which companies survive? Which companies are dead? | ||
| 14:00-14:15 | Keynote Speech: Local Combat Wins | Vice President of Tsinghua Tongfang Wang Lianghai |
| 1. Opportunities and strategies of Chinese LED companies 2, winning the three magic weapons: manufacturing capacity, cost control, technological innovation 3, back shrink? compromise? Cooperation? Fighting? Attack? | ||
| 14:15-14:30 | Keynote Speech: Get Rid of "Sandwich Layer" | Tan Changlin, General Manager of Taiji Solid State Lighting |
| 1. When the great changes are coming, where should Taiwan enterprises go? 2. Repositioning: brand or OEM? 3. The united front of the land platform, the inevitable way out? | ||
| 14:30-14:45 | Keynote Speech: Channel Attack and Defense | General Manager of Sunshine Lighting |
| 1. Can traditional lighting companies maintain their existing channels? Who is the future channel? 2. LED lighting companies grab channels or open up new channels? 3, to attack as a guard, to defend as an attack? | ||
| 14:45-15:15 | CEO Dialogue: LED Chinese Dream and Chinese LED Dream | Dialogue Host: Gao Gong LED Zhang Xiaofei |
| 1. China LED Dream: The dispute between China and foreign countries is difficult to win or lose. 2, LED China Dream: the birth of LED lighting multinational giants? | ||
| 15:30-15:40 | Break time | |
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