The IFA Electronics Show is the largest industrial exhibition in Germany and will be held in Berlin, Germany in 2016. Xiao Bian made an inventory of TV products at the show. Smart TV products are now paying more attention to screens and display technologies. For example, Quantum Dots, OLEDs, and other new technologies are the most concerned and expected by users. Below, Xiao Bian brought the seven high-end TV brand models at the IFA Electronics Show to see which is the best.
The annual IFA exhibition is the best opportunity for all kinds of new electronic consumer products to be released. Each TV company must have been waiting for the launch of its own new product on September 2. Before the opening of the IFA exhibition, we will first talk to you today about the development direction of major TV manufacturers. Let us take a look at what the current TV trend is and at the same time predict what will happen at the next IFA International Consumer Electronics Show. What kind of new television.
2015 IFA Exhibition Site
Korean manufacturers Samsung and LG, Japanese manufacturers Sony and domestic manufacturers Hisense, Skyworth and TCL have all spared no effort in the technical aspects of the television industry. We also know that these manufacturers have provided more than 50% of the current TV innovations. This also provides a guarantee for the rapid development of television and a good market driving force. On the eve of IFA, we came to analyze the advantages and development directions of TVs of TV manufacturers.
IFA Electronics Exhibition Seven high-end TV brand inventory, which is the most anticipated? Xiao Bian counts the following seven TV brand products.
Skyworth Collaboration LGD Pushes OLED TVs; Samsung's Second Generation Quantum Dots Technology; Hisense betting on laser cinemas; Sony's various “black technology†fancy shows; LG is committed to OLED display technology; TCL is a leader in domestic quantum dot camps; Sexual "subversion."
For the classic TV series products recommended by the above seven TV brands, Xiao Bian made the most in-depth introduction of product features to help users better understand the current television industry products and high-end technology.
Skyworth Cooperation LGD Pushes OLED TV Series
Skyworth is the OLED TV brand pushed by LG Display in recent years. It is also the world's largest manufacturer of OLED TVs. Since Skyworth released the first OLED organic TV in 2013, it has already taken a road to innovation. For three years, with the joint efforts of Korean panel maker LGD for many years, this revolutionary OLED display technology has finally become a household name.
In the first half of this year, Skyworth released an OLED TV Skyworth S9-I. This TV not only has an OLED organic screen, but also carries the latest HDR technology. OLED+HDR can be said to be the perfect fit for the HDR technology's high partition, high dynamic range and high contrast conditions. Especially with 4-color HDR technology, it is even more difficult to surpass ordinary HDR TVs.
Skyworth 4-color HDR technology
OLED+HDR can undoubtedly bring about more outstanding picture performance. Because HDR technology requires high partition, high brightness range, high contrast and other requirements, it is perfectly matched with the characteristics of independent emission of each pixel of the OLED screen. The 4-color HDR technology adds the HDR algorithm to the 4-color 4K screen body, allowing OLED and HDR technologies to complement each other and inspire their maximum potential. The high-end HDR technology used in Skyworth's S9-I TVs achieves intelligent brightening effects in combination with the unique 4-color screen control chip and 4-color display, which greatly enhances the dynamic range of the picture and ultimately renders HDR lossless. content. Even when non-HDR signals are input, the 4-color HDR algorithm of the 4-color screen control chip can be used to intelligently convert common SDR signals to achieve HDR effects, so that the OLED and HDR technologies can be perfectly integrated.
4-color HDR quality technology
Skyworth has creatively combined OLED and HDR cutting-edge color TV technologies and released Skyworth OLED organic TV S9-I, which has attracted peers to follow up. S9 up to 800nit brightness, extreme black performance, unlimited contrast, full color gamut display, and 33.17 million limit partitions provide powerful hardware support for HDR displays. It can be said that the combination of the two has achieved complementary advantages. According to the grapevine, Skyworth will exhibit the latest OLED TV products at the IFA Electronics Show in Germany and demonstrate the technical level of Skyworth in the OLED TV industry to customers around the world.
Samsung's second-generation quantum dot technology
Samsung TV, as a brand that has won 10 consecutive championships worldwide, has been highly recognized by industry insiders and consumers both in front-end display technology and TV process design. It has to be admitted that TV products launched by Samsung TV in recent years are leading the trend of the overall TV industry. Whether it is the previously launched UHD TV, curved TV, or the second-generation SUHD Quantum TV, which is now the main brand, this proves this point. .
The HDR technology used by Samsung Quantum Dot TV has achieved a brightness of more than 1000 nits. Compared with its peers, higher brightness means that the picture shows more details of the picture. At the same time, in order to make the picture have more significant contrast between brightness and darkness, Samsung Quantum Dot TV continues to use its own "dark dark anti-reverse" technology while using HDR technology. Maybe suddenly you can't understand what this "dark darkening" means. In fact, the explanation is very simple, that is, Samsung TV optimizes the LCD panel's liquid crystal structure, significantly reducing the screen's reflection of ambient light, so as to achieve Black is purer in purpose.
Samsung's second-generation quantum dot TV KS9800
Unlike common quantum dot TVs, the new generation of Samsung Quantum Dot TVs uses cadmium-free quantum dot technology. We all know that the cadmium element is a kind of heavy metal that is toxic to the human body, and this element will be contained in the traditional quantum dot technology. Samsung Quantum Dot TV developed its own quantum dot technology that does not contain cadmium, allowing televisions to While achieving the color performance of quantum dots, there is no need to worry about the risks to health caused by heavy metals.
360° no dead ends perfect industrial design
In addition to picture quality, TV is one of the most important household products in the home. Exquisite design can always be an important factor for consumers. Samsung has always been committed to the simple design, whether it is the "Bordeaux" design or "phantom moon" design, have led the development trend. The second-generation quantum dot TV is focused on every minute detail. By removing the back screws and using the water backplane, it has truly achieved a 360° dead-end design. More importantly, Samsung's second-generation Quantum-dot TV also uses the world's first non-border surface design, bringing unprecedented immersion to consumers.
Hisense betting laser cinema
In the past two years, Hisense has been devoted to the research and development of laser theater technology. The 4K laser cinema TV is the largest R&D project invested by Hisense in the past two years. Its technical R&D technology is far more difficult than 4K LCD TV. At present, Hisense has achieved complete autonomous operation from laser television R&D and design to complete machine manufacturing, and obtained 217 patented technologies. Its 100-inch laser cinema TV product has been on the market for less than three years, and it has occupied over 85-inch large-screen TVs. Nearly 30% market share in the market.
In July of this year, Hisense had already released the world’s first DLP ultra-short focus 4K laser TV, which measures 100 inches in size. Hisense 4K laser cinema TV breaks through three major technical difficulties: First, it uses a high-processing optical engine, which has a 300% increase in processing power compared to 2K laser TV products. This achieves 8.3 million beams of fine-grained control and achieves 8.3 million pixels. Image performance; Secondly, 4K laser television needs high-resolution lens design, Hisense 4K lens achieves 186 beams per millimeter of optical resolution; Third, 4K laser television manufacturing to achieve micro-level material control accuracy and lens adjustment Accuracy, Hisense 4K laser cinema TV uses a high-precision manufacturing process, mechanical processing to achieve a close to the limit of 10 microns accuracy, lens adjustment accuracy of 5 microns, the error is less than 1/20 of a hair diameter.
As a laser television, the first thing to be solved is the effect of ambient light on the large screen. Hisense Laser Cinema TV Ultimate uses a Fresnel passive bionic screen that effectively shields ambient light and does not affect viewing even in bright environments. At the same time, Hisense Laser Cinema TV Ultimate also uses a laser light source and Hisense's own research and development of color enhancement technology. The coverage of color gamut can theoretically reach 116%, and strives to bring more true and natural colors to users.
Laser TV display principle
The emergence of laser television is a bold innovation in both technology and design. The original telecentric structure optical path design of Hisense Laser Theater TV's flagship expansion expands the wider light transmission channel, and the brightness performance is even better. It will not be affected in a bright environment, which is more advanced than traditional projection technology. And the color gamut can reach 116%, which is more colorful and real than the ordinary LCD TV.
Sony's various "black technology" show
As the display industry's originator, Sony has always been self-reliant with high standards and high demands for product design and innovation. Although Sony TV is not ideal for sales in recent years, TV is the most proud product of Sony. Both quality performance and sound quality are perfect, but the point that Sony has been pursuing may not have been accepted and recognized by Chinese consumers and even foreign consumers for some time.
Not long ago, Sony officially announced its flagship new 4K HDR TV Z9D series overseas. The Z9D series is not only equipped with a dynamic backlight system - Master Edition technology, X1 Extreme image processing chip, but also the most 100-inch specifications, has become the most historical size of Sony TV.
Sony Z series TV equipped with Sony Backlight Master Drive backlight technology, so that the highest TV can even reach 4,000 nits of brightness, the past traditional LED TV peak brightness is generally less than 500 nits, and other companies launched this year, the highest HDR TV brightness It is generally around 1000 nits. Sony is also equipped with a 4K HDR image processing chip X1 Extreme on the Z9D series. According to Sony's official data, the chip's real-time image processing capability is 40% higher than the previous-generation 4K image processing chip X1, which can provide users with more precise, more detailed, more realistic display effects and an unprecedented visual experience.
Sony Z9D series TV
The Z9D series TV is equipped with a "Backlight Master Drive" technology, which changes the layout of the common side-entry backlights on current LCD TVs and uses a high-density direct-to-back matrix backlight. The precise control of the screen brightness. Sony also significantly reduced light scattering on traditional full-matrix LED TVs by concentrating scattered LED light to one point, resulting in higher color contrast and wider color gamut.
It is reported that the 4K HDR image processing chip X1 Extreme can also improve the SDR standard dynamic range content quality of the HD specification to a level close to the native 4K HDR. It uses Sony's image database to perform noise reduction processing. Through pattern comparison, the dual database processing technology of “dual database processing†is used to remove unnecessary noise in each frame of the image and finally achieve 4K-level definition.
LG Dedicates OLED Display Technology
LG is very optimistic about the prospects of OLED technology, and even said that OLED will replace the current LCD display technology, it is a worthy next-generation display technology, and invested a lot of R & D funds and human energy in OLED technology, now the most important market OLED manufacturers are their LG Display.
The full name of OLEDs is organic light-emitting diodes, also known as organic electro-laser displays and organic light-emitting diodes. With the liquid crystal display is a different type of light-emitting principle. OLED was discovered by the American-American professor Deng Qingyun in the laboratory in 1983, and the OLED research was started. OLED display technology has advantages such as self-luminescence, wide viewing angle, almost infinite contrast, lower power consumption, and extremely high reaction speed. However, in the price (larger display panel), life, temporarily unable to match with the LCD monitor.
OLED display technology light emission principle
Since LG introduced the world's first OLED TV in 2013, various OLED TV products have been launched so far. Compared with ordinary LCD TVs, OLED TVs still have problems in some respects. It has abandoned the backlight and realized it. Organic pixels emit light spontaneously. When the black part is to be rendered, all the pixels can be automatically turned off and the user can present the purest black.
The bendability of the OLED screen is also unmatched by the LCD. While the OLED screen can be very thin, it can also achieve the ultimate flexibility of the flexible screen, which also allows the application of the OLED screen panel to have a qualitative improvement. Under the conditions of lower power consumption, thinner screens, better viewing angles, and so on, if applied to the notebook computer field, it would increase the notebook's endurance and aesthetic appearance. . The OLED TV can also fit perfectly on the wall and even become a sticker TV.
TCL Domestic Quantum Dot Camp Leader
TCL is one of the earliest companies and institutions that started to research and promote quantum dot display technology in China, and has a strong say in this display technology. What is different from the past is that for the study of quantum dot technology, the global science and technology fields are basically at the same level, unlike all previous core technologies, all in the hands of Japanese and South Korean manufacturers. As a leader in the quantum dot camp, TCL has spared no effort in the development of this innovative display technology. In the 14th year, TCL launched the first quantum dot TV product in China.
Quantum dot technology is bound to become the development direction of TV in the future from display to production or environmental protection. From a technical point of view, QD TVs have achieved a breakthrough in the display technology from the micron level to the nanoscale level through the application of quantum dot materials, bringing a purer light source than OLED, achieving higher Color gamut. The new QUHD QD TV launched by TCL is also aimed at giving users a better viewing experience.
TCL QUHD TV
Among them, TCL's flagship TV product C2 continues the essence of QUHD, incorporates many of the world's top technologies, boldly uses TCL's exclusive patented brilliant image quality processing engine and Yue Cai quantum dots display material, and its color gamut coverage reaches an alarming 110% NTSC. , to achieve the current high level of the industry. At the same time, it is equipped with MEMC motion enhancement technology, ecological HDR, fine control to each frame, to ensure the high-speed motion picture does not trail, no jitter, and then equipped with last month shadow surface acoustics, immediately presents the user with an immersive situation The viewing experience.
TCL full ecological HDR
TCL QUHD Quantum Dot TV has long been favored by the world because of its top technology level. Even the Germans who insist on quality requirements have been convinced by the charm of QUHD. The industry’s recognition of QUHD has also increased. In addition to winning US CES and domestic home appliance Ai Pulan in the first half of the year, it has recently won the “Innovation Product Awardâ€, Leader Technology Innovation Award, and Digital Television of the China Smart Display and Innovation Application Industry Conference. Festival "2016 excellent display product award" and so on. Take a look at this IFA Exhibition TCL will bring us amazing performance.
LeTV habitual "subversion"
On September 19th, 2012, LeTV announced the theme of "Subversion Day" and became the world's first Internet company to launch its own-brand TV. On May 7, 2013, after Super TV officially unveiled, it continued to be the fourth generation of LeTV. The launch of Super TV deduces an incredible business saga in the sluggish three-year period of the television industry. It has not only injected new vitality into the development of the TV industry, it has caused many manufacturers to compete for imitation, and has also promoted the “hardware-centricization†to shift the television industry to focus on the value of content and services.
When LeTV develops each new product, it will have a standard, that is, it must be the top-level configuration and the highest performance product in the market, which can meet the long-term continuous operation in the future life cycle and meet the needs of the user experience. For example, its latest release of the Super 4 X50 Pro/Super 4 X50 not only increases the maximum configuration of smart TVs to dual 3 generations (3GB of memory + 32GB of flash memory), but also features an Mstar6A938 chip that allows users to enjoy the aesthetics of large-screen performance. In terms of industrial design and manufacturing process, Super 4 X50 Pro/Super 4 X50 adopt aviation-grade aluminum metal, making the 9.9mm ultra-thin body unimaginable and sturdy. The aesthetic appearance of the entire product is almost paranoid and creates an elegant product. Fashionable temperament, showing a unique and ingenious beauty everywhere.
As the first brand of Internet smart TV, this year's CES Electronics Show in Asia, LeTV Super TV family stunning appearance, including the world's first Internet HDR curved surface 4K ecological TV Super 4 X55 Curved, and the world's first glass light guide plate ultra-thin split intelligence TV Super 4 Max70, also includes the world's largest 3D, 4K TV - the king of the 120-inch TV uMax120, etc., these highly industry-leading, unique beauty of the star products for fans to feast their eyes. This year's IFA Electronics Show in Germany, LeTV will bring us what kind of subversive products, let us look forward to it.
The 2016 IFA Electronics Show in Germany is coming soon. The classic series of the seven television brands recommended by the small editors above are all current high-end TV products. Both of them use the display technologies that are more popular today. These high-end smart TV products have unique features and are well-designed and used. Users can learn more about them.
Smart TV/box information can focus on smart TV information network sofa butler (http://), China's influential TV box and smart TV website, providing information, communication, TV boxes, smart TVs, smart TV software, etc. Answering questions.
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