What is the intention of the "Black Shield," a million-dollar company, to announce its free opening up?

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What is the intention of the "Black Shield," a million-dollar company, to announce its free opening up? From Baidu VR

Near the end of the year, all major VR manufacturers began to look back to the first year and look to the future. The entire market is also tending to be peaceful. However, the well-known VR game developer Hi-tech suddenly announced at this time node that its product "Black Shield" series trilogy will be free and open news, this sudden step strange game makes the market fall into a loss, " The free openness of the Black Shield series means that it will break the mainstream VR masterpiece in China by adopting a proxy platform to charge for a number of starts or a one-time payment, although the founder of Black Shield, Chen Xiuchao, said that this move is only intended to reduce the VR threshold and promote VR. The development of the industry, but this seemingly suicidal behavior does not seem so simple, then this VR masterpiece made with tens of millions of investment suddenly choose to open for free, in the end is what?

Reducing VR Thresholds Quickly Occupy Offline Experience Shop

From the current point of view, VR offline experience store is undoubtedly the best choice for players to experience VR games, but the current VR offline experience store is still in the pre-barbarian period, a variety of hardware, software, rent and other cost pressure experience The owner of the store breathed a suffocation, so they could only choose to increase the price and distribute the pressure to those players, but this also made the players look slow. Faced with this situation, the free opening of "Black Shield" seems to be an industry pioneer, and it will lower the threshold between players and offline experience shops by increasing their operating costs. This idea seems to be more reliable now, "Black Shield" was originally a very high quality VR game, also has a good reputation in the industry. Therefore, on the basis of quality assurance and the free and open mechanism, it may not be a difficult task for Blackpool to gather a large number of VR players to occupy the offline store market.

Enhance the influence of VR hardware promotion

From the perspective of the industry, Black Shield chose to use free and open ways to gather players to occupy the offline experience store, which is only the first step in Chen Xiuchao's plan. As early as last year's digital entertainment alliance launching ceremony, Chen Xiuchao had exhibited anti-gravity competitive equipment exclusively for the Black Shield. This hardware device not only solves the problem of moving input in the game, but also allows players to solve the halo caused by the movement. Dizziness problem. But even such technologically plentiful products are still very weak when faced with players who are addicted to casual VR games such as egg chairs and fruit cutting. So after "Black Shield" gathered players through the free and open way and seized the offline store, Black Shield could introduce a series of hardware devices including robotic arms and force feedback gloves through its powerful market influence. To more experience shops.

Create explosive games to open the theme experience shop

E-sports can develop in an unusually fierce manner after more than a decade of ups and downs. To a certain extent, e-sports are still dependent on the rise of some e-sports themes. Although VR experience stores are following this model, there is still a long way from rising. The reason for the large distance is that the Experience Store has not yet appeared a kind of explosive sports games such as "Dota" and "LOL", and "Black Shield" will surely greatly enhance market influence after the free opening threshold is lowered. Depending on the quality of the game itself, the explosion game in the VR experience shop is just around the corner. Not only that, "Black Shield" is very likely to create its own theme offline experience shop, in the case of "Black Shield" became a detonation game, this will be the fastest and most effective way to cash out.

Although VR has achieved rapid development in 2016, VR is still only in its infancy. In the face of the sudden and free opening of “Black Shield,” the industry is in an uproar and has no idea what it is. These are just us. After several speculations about the free selection of “Black Shield”, we can only wait and see in the face of Chen Xiuchao’s next move.

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