At 23:00 on May 8th, the 37th round of the Premier League in the 2015-16 season ushered in the focus of the game, Manchester City against Arsenal. The current round of the game is impressive. In addition to the tears of Manchester City's Arsenal, there is also the Sanxiong Aurora advertisement sandwiched in English, which has attracted widespread attention at home and abroad. The sharp-eyed netizens were pleasantly surprised to find that during the race to 6' and 48', Sanxiong Aurora advertisements were on the spot and Aguero and De Blaunet scored respectively to help Manchester City rewrite the score.
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As the first of the five major leagues in Europe, the Premier League has nearly 200 million fans in China, accounting for more than half of the total number of Chinese fans. It is understood that the first 36 rounds of the Premier League, Arsenal 19 wins, 10 draws and 7 losses ranked third, Manchester City 19 wins, 7 draws and 10 losses ranked fourth. Therefore, this battle for 3 key battles has attracted the attention of fans, not only in CCTV5, Beijing Sports, Shanghai Sports, Guangdong Sports, Guangzhou, Shenzhen, Tianjin, Xinjiang, Shandong, Fujian, Gansu, Jilin, about 19 provinces and cities channel live broadcast; Xinying, LeTV, Tencent, Sina, etc. also broadcast live video at the same time. The figure of the Chinese national brand “Sanxiong Aurora†shines in the world, which undoubtedly further enhances the brand's international influence. It also helps Sanxiong Aurora Global brand expansion and marketing layout, and started the first battle of sports marketing in 2016.
In addition to participating in the "English Premier League" league that is loved by football fans, Sanxiong Aurora is extending its reach to the world of football. On May 6th, Sanxiong Aurora and Manchester City Football Club officially launched a strategic cooperation and became the official lighting partner of Manchester City China. In the future, Sanxiong Aurora will launch a package of cooperation plans with Manchester City. For example, let more young Chinese players come into contact with the international high-level football training concept. At the same time, Sanxiong Aurora will also join the Manchester City Football Club to carry out more offline activities for fans, such as campus football and grassroots football. Sanxiong Aurora appears in the strategic prototype of the multi-angle and all-round layout of the football industry.
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Looking back on the history of Sanxiong Aurora development, Sanxiong Aurora always insists on sports marketing as the top priority of marketing strategy innovation. From signing the Olympic champion Xiong Ni, and continuously becoming the official partner of the CBA China Men's Basketball Professional League for four seasons, to the CBA Chongqing Sanxiong Aurora Basketball Team, in 2015, he also actively supported the Chinese National Football Team in the World Cup qualifiers, witnessing the Chinese football game. Enter the top 12 magical journey. Sanxiong Aurora has accumulated rich experience in the strategic implementation of sports marketing, and has been fully verified by the market.
Today, when Chinese companies are going out, Sanxiong Aurora is expanding its international territory with its own corporate strength. Looking forward to the near future, China's Sanxiong Aurora can become a truly international brand.
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