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Netease smart news on April 5 news Facebook revealed on Wednesday that in the Cambridge Analytica data leakage incident, there may be tens of millions of user information affected, which is more than previously expected, Facebook said it will limit external access to user data.
Congressional officials stated that Facebook CEO Mark Zuckerberg will testify in court next week. At the same time, Facebook announced a new privacy policy aimed at explaining the user data it collects more clearly, but this does not actually change the fact that information is collected and shared.
On Wednesday, Zuckerberg acknowledged on a conference call with reporters that he had committed a "great mistake" and did not have enough knowledge of Facebook's responsibilities. He said that trusting application developers to follow the rules of the game is not enough. Facebook must ensure that they can do this.
Facebook is facing the worst privacy scandal in years. Previously there were allegations that the data mining company associated with Trump, Cambridge Analytica, used an application to improperly acquire millions of user data in an attempt to influence the election. According to Facebook, as many as 87 million user data may be affected, more than the reported 50 million. Facebook estimates the number of friends each user may have. Cambridge Analytica said in a statement that the company’s data is only 30 million people.
On Monday, all Facebook users will receive a notification on the stream, and users will be able to see which apps they use and what information they share with these apps. They will have the opportunity to delete applications that are no longer used. Users who may have shared their data with Cambridge Analytica will be informed of this. Facebook said that most of the affected users are in the United States.
Zuckerberg said it will take years to resolve the company's problems. In addition to privacy scandals, Facebook has also been dealing with fake news, negative speech, and the impact of social media on people’s mental health.
Zuckerberg said that these are "big problems" and a major change in Facebook's responsibilities. He added that he is convinced that by the end of this year, the company will “turn the corner†on many issues. Zuckerberg has positioned the company for his personal challenges in 2018.
In response to the outside world's review of user data acquisition, Facebook listed several measures to further tighten its privacy policy. First, it limits the application's access to user events, as well as member lists and other information. In addition, the company also cancelled the option to search for users by entering a phone number or email address. Although this helps individuals find friends, Facebook says that companies with mobile or e-mail information can collect personal information in this way. Companies and various malicious actors use this technology to obtain the personal data of their 2.2 billion users. Posts and other content that only friends can see are not collected.
This is an important change since the announcement of the incident a few weeks ago. For example, Facebook has stated that if a user does not use the application within three months, it will remove the developer's access to user data. Earlier on Wednesday, Facebook announced a new privacy policy aimed at clarifying its data collection and use.
Although Facebook stated that this policy change was not caused by recent events or stricter privacy rules from the European Union, this is a suitable time. At the same time, Zuckerberg will attend a hearing on April 11 to testify against the information leak. In addition, the U.S. Federal Trade Commission and European authorities are investigating this matter.
Facebook started with a closed, advertising-free Harvard University network, gradually evolved into a big company with $40 billion in advertising revenue, and has large affiliates like Instagram and WhatsApp, whose privacy policies are also changing. Critics say that these changes almost always mean a shift from protecting user privacy to promoting openness and more sharing. On the other hand, pressure from regulators and users has sometimes prompted Facebook to withdraw its collection and use of data. In other words, this contrasts with the intensive legal provisions of many other Internet companies.
This policy change occurred one week after Facebook changed its privacy settings. The company tried to make it easier for users to browse its complex and often confusing privacy and security settings, but this move did not change Facebook's collection and sharing of user data.
A new chapter of Facebook's new privacy policy explains that if a user chooses to "upload, sync, or import" to a server, it will collect user contact information.
This may include address books, calls, and text records on the user's mobile phone. The new policy shows that Facebook may use this data to help “you and others find people you may knowâ€.
The previous policy did not mention calling logs or text history. Recently, several users have been surprised to find that Facebook has been collecting the relevant information they send text messages or calls, as well as the actual content of text messages. This seems to be done without explicit consent, but Facebook said it only collects data for Android users who specifically allow it to do so -- for example, agreeing to be licensed when installing Facebook.
The new policy also made it clear that WhatsApp and Instagram are part of Facebook, and the two companies share user information. WhatsApp will still have a separate policy, and Facebook and Instagram have a common policy.
(Selected from: inc Author: Barbara Ortutay compile:? NetEase intelligent participation: nariiy)
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