[PConline News] 2016 is nearing completion. Most home appliance companies are summing up their achievements in the past year and accumulating strength for the development of the new year. The coming year is destined to be an uneasy year for the appliance industry. Faced with fierce competition in the home appliance industry and escalating consumer demand, LG made a strong effort at the end of the year. On December 14th, the Beijing Phoenix Center, an ingenious conference was about to kick off.
LG SIGNATURE imprints on imminent China, pointing to high-end consumers
LG high-end home appliances in Europe and the United States developed countries have strong market competitiveness, sales ranked first, indicating the powerful strength of LG high-end products. In recent years, China’s middle class and affluent sectors have continued to expand, spending power has increased greatly, demand for home appliances has shifted from being “useful†to “useful,†and then to “pursuing high quality,†and the demand for high-end appliances has continued to increase. LG is keenly aware of the huge potential of China's high-end market, and its high-end product LG SIGNATURE printing brand into the Chinese market, pointing to China's high-end consumer groups, is undoubtedly a very wise choice.
It is understood that this conference will display four products of the LG SIGNATURE brand: OLED TVs, refrigerators, washing machines, and air purifiers. LG SIGNATURE OLED OLED TV adopts advanced OLED pixel self-luminous technology, which makes this TV have clear contrast and excellent color expression. It adopts a subversive adsorption design and closely adheres OLED panel to transparency. On the back panel of the crystal screen, the illusion of suspended levitation adds a bit of elegance; LG SIGNATURE prints the refrigerator, tapping on two lights to illuminate the internal LED light, and the bottom of the sensor identifies the foot to open the refrigerator door automatically. The drawer opens automatically when the room door is opened, and you can easily connect WIFI for intelligent control, allowing you to enjoy elegant and smart new life. LG SIGNATURE washing machine has two laundry buckets on the top and bottom, which can achieve simultaneous classification and washing, black tempered glass door and enamel outside. The lacquer guarantees the elegant atmosphere and durability of the washing machine, and the ergonomic door allows the housewives to push and open, enjoying the convenience. The LG SIGNATURE printing air purifier not only has a powerful purification effect, but also has PM1.0. The indicator light allows the user to monitor the air quality of the indoor environment at any time. The uniquely designed "rain window" allows you to experience the empty air Purification. Both the humidification system, so that the filtered air is cleaned again, more pure, but also make this purifier to achieve a true "one machine with two."
LG SIGNATURE printing brand is created by LG Elite team. The design not only pursues the unity of the overall style, but also far exceeds the performance of similar products, embodies LG's most advanced technology and design concept, and leads the future of high-end home appliance technology and design. Double creative direction works. It is believed that in the future, the LG SIGNATURE brand will greatly enhance the satisfaction of Chinese consumers in household appliances and bring consumers a higher quality of life.
The beauty of art LG SIGNATURE printing takes you closer to "essential aesthetics"
High-end home appliances don't just keep improving in technology, but they also like art. They use the concept of “beauty†to penetrate the bone marrow.
A group of LG SIGNATURE printing brands combined with international landmarks to astound the world: Swiss Re, Tower 30, St. Mary's Axe Street, London, Air Purifier, New York World Trade Center, OLED TV, Paris, Triumphal Arch, and refrigerator. The Stuttgart State Music Performing Arts University and washing machines, these seemingly unrelated things, after the photographer's clever and ingenious shooting techniques, actually cleverly blended together, without any harm. To think about it, the graceful and concise lines of these famous landmarks, as well as the fashion sense and modernity that they embody, are in perfect harmony with the LG SIGNATURE brand. From this point of view, all great things are essentially unity, that is, the art of beauty. Return to nature, simplify the complex, restore the true, LG SIGNATURE printing brand pursuit is the ultimate agile beauty, the essence of beauty.
It is reported that at the conference on December 14th, LG SIGNATURE will cooperate with Fashion Group, President Su Mang of Fashion Group, famous singer and foodie Lin Yilun, famous host Yang Lan and master photographer Yan Zhixiong will personally experience interpretation of LG SIGNATURE. India brand's moving place. The cross-border cooperation between LG SIGNATURE and LG SIGNATURE demonstrates the innovative spirit and artistic heritage of LG SIGNATURE, allowing home appliances to rise to the level of artistic enjoyment.
It is understood that this LG SIGNATURE printing press conference has many wonderful links. For more information, please continue to pay attention to relevant information.
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