TVOS + dual mode + home media center, assisting the development of radio and television

With the rapid advancement of China's broadband plan, home access bandwidth is getting higher and higher. According to the goal of the National Broadband Plan, by the end of 2015, the average home access bandwidth in the city will reach 20M, and the average home access bandwidth in rural areas will reach 4M. From the current development point of view, to achieve the 2015 goal, the situation is very optimistic. The increase in bandwidth has brought opportunities for IP television. As telecom operators headed by China Telecom deploy IPTV systems to provide IPTV services to home users, the TV services of China Radio and TV have been greatly affected. In particular, with the rise of OTT TV services in recent years, more OTT TV operators are participating in the competition of digital TV services. China Radio and TV has felt a severe challenge.

Traditional television mainly focuses on live broadcasts, and its business form is relatively simple. In addition to supporting live broadcast programs, OTT TV services also support rich applications such as on-demand, back-to-view, Internet access, games, shopping, dating, and communications, providing users with a richer experience. In contrast, users are more inclined to choose OTT TV services.

According to statistics, in recent years, the viewing rate of traditional television has been continuously decreasing, and the viewing rate of OTT video is continuously increasing. In 2014, about 77% of users watched traditional broadcast TV programs regularly, and about 75% of users watched emerging OTT streaming videos.



Shipments of OTT set-top boxes have shown rapid growth. Gran Data shows that OTT set-top box shipments accounted for 4.7% in 2012, 15.1% in 2013, and 30% in January-September 2014.



Judging from the current situation, the OTT business that China Radio and TV can provide is very limited. Compared with the existing OTT operators, there is a big gap in the OTT business.

DVB+OTT is a new model for China Radio and TV

Then again, regardless of how the television business develops and how much value-added services are provided, the core business is live TV. In the early stages of the rise of the OTT TV business, OTT TV services provided live broadcasts as well as other value-added services such as on-demand and back-to-back viewing due to loose policies. This is why OTT TV services are competitive. With the improvement of national policies, special provisions are issued by the State Administration of Radio, Film and Television (SARFT) in 2014 to restrict the introduction of policies for OTT TV operators to provide live TV services. The competitiveness of OTT TV services has been greatly reduced. Live broadcast is just a requirement for TV users. This is a reality that TV operators cannot avoid. The live broadcast business is precisely the strengths and advantages of China Radio and Television. If we can take advantage of this advantage and adapt to the development of the times, integrate into the OTT business, and fight with both fists, we have reason to believe that China Radio and TV can continue to dominate the digital TV field.

OTT TV business problems

While integrating OTT services, we must be aware of the drawbacks of existing OTT services and avoid them. Most existing OTT set-top boxes and OTT TVs use the android operating system. Due to the openness of the android system, OTT set-top boxes and TVs are equivalent to a fully open platform. There is no substantial difference between smart phones and smart devices such as mobile phones and tablets. , Also faced with the Trojan virus, malicious programs and other security issues intrusion. When China Radio and TV enters the OTT TV market, if it can solve the user's security problems, it will add a big weight to the competition with OTT operators. The widely used android system is not born for television. The application of the set-top box is inefficient, and the new application development workload is large, which affects the development of the television service.

In consideration of the above issues, combined with the consideration of independent intellectual property rights, the Academy of Broadcasting Science leads, and ZTE, the Institute of Acoustics, Oriental Cable and other operators, enterprises, institutions and scientific research institutes have jointly developed suitable television services with high security and operation. More efficient, NGB TVOS operating system and specifications with independent intellectual property rights, and requires the follow-up of the new set-top box must be equipped with this tender system.

Set-top box is the entrance to the smart family

According to Gartner's forecast, by 2022, the number of smart objects owned by ordinary families in rich markets in mature markets will be as many as 100. According to the forecast of HIS, the market scale of global smart homes in 2016 is expected to be US$235.8 billion, and the “communications and entertainment” category will account for nearly 30%.


Different types of manufacturers have different ways of implementing smart homes.

Operators regard smart terminals and smart applications as the core, and optical broadband as the access method to provide home users with audio and video entertainment, livelihood applications, and smart gateway applications. These services are used to promote social sales and create smart home brands.



Appliance manufacturers use intelligent solutions, around home appliances control, home appliance manufacturers each battle, there is no uniform standard.


The Internet manufacturers that Millet regards as the main are centered around smart TVs, smart boxes, routers, and smart phones, and have mastered the main entrance of the family. The long-term goal is to control the household appliances through Internet and form a “wisdom family”.


In the ranks of operators of China Radio and Television, major operators began to deploy smart homes and seize home entrances. In July 2014, China Telecom laid its industrial chain ahead of schedule, and set up the “Smart Home Industry Alliance” in conjunction with TV sets, chips, terminals, channels, etc. At the same time, it launched the Yueme set-top box to seize the entrance to the smart home. In May 2014, China Mobile launched "Magic Box" as the core device for its smart home solution. In June 2014, at the GSMA Asia Mobile Communications Expo, China Mobile launched a "home and family" smart home solution to provide users with access to multiple screens such as computers, TVs, mobile phones, and pads through terminal portals such as boxes. Comprehensive application services for family life. At the “2014 Asia Mobile Communications Expo”, China Unicom exhibited the “Wisdom Wojia” business, which integrates OTT video, application malls, “in-control” software, home cloud, and high-definition video calls. Without exception, the three domestic telecom operators have used the TV set-top boxes as the entrance for ZTE's equipment and home services for smart homes.

ZTE TVOS dual-mode set-top box + home media center solution <br> ZTE Corporation led the development of TVOS operating system and developed the set-top box B720C-A11 equipped with TVOS operating system for the first time. B720C-A11 set-top box in the software system, the core of the security reinforcement, the driver has been expanded, greatly enhanced the security of the set-top box, TV users to solve the security problems. The components are rewritten with C/C++ code and run as a background service, which greatly improves the system's operating efficiency, smoother operation, and better user experience. The innovative implementation of the TVM virtual machine is compatible with running Java applications. The API is standardized, and the “gasket” mechanism is used to achieve compatibility with android applications. The android application can run directly on the set-top box, eliminating the need for secondary software development and greatly accelerating the market penetration of set-top boxes. On the chip side, the set-top box uses a dual-core Cortex-A9 chip and has a CPU processing capability of 5000 MIPS. 1GB of memory and 4GB of FLASH ensure smooth system operation and more application installation and data storage. In terms of video processing capabilities, this set-top box supports 1080p video output, giving the user a high-definition video experience.

It is worth mentioning that this set-top box is a dual-mode set-top box supporting DVB-C and OTT. This means that the user can watch the live sports game without delay through the set-top box, and use the on-demand method to watch a TV show in one day, and also can go online, shopping, and play games. Compared with the previous DVB set-top box, this set-top box can greatly enhance the user experience, meet more user needs, and is more attractive to users! This is a weapon that China Radio and TV operators compete with OTT operators. The set-top box has already passed the test report of the Guangzhou Academy of Sciences.

In addition, ZTE has expanded its set-top boxes to include additional value-added application services such as family photo albums, home monitoring, mobile assistants, and multi-screen interactive services to provide users with more and more entertainment and communication experiences.

In ZTE’s smart home solution, in addition to its value-added features on the B720C-A11 set-top box, ZTE also provides a home-based storage solution based on set-top boxes. Through this solution, users can achieve automatic hotspot video caching, favorite movie download in advance, quick sharing of family photo albums, and secure storage of personal data. ZTE’s smart home solution, using leading smart home devices (STB, home media center), focuses on “home networking” and focuses on the interconnection of home video and photo consumption. It aims to build smart homes for terminals, pipelines, and platforms. Open platform (open platform, users, business, etc.).