RV sales slow down, electric car makers switch to niche models

Electric buses and slow-speed electric vehicles will become the new blue ocean of electric car manufacturers. In view of the optimistic sales situation of electric car RVs, electric car manufacturers began to deploy niche -type cars such as electric buses and slow-speed electric cars. They hope to expand the source of revenue through new models and increase the growth rate of the overall electric car market. strength.

Electric buses will become the new target for car dealers competing for the electric vehicle market. The sales progress of electric vehicles in the general RV market has been rapid. Therefore, car dealers and component manufacturers have begun to look for new application opportunities. Among them, electric buses have benefited from the promotion and subsidies of governments in various countries, and the market has gradually increased. New target of attack.

Figure 1 UL Li Asia Consulting Business Development Manager Chen Limin said that Taiwan component manufacturers can strengthen the cooperation with mainland China electric bus manufacturers to cut into their supply chain.

Chen Limin (Picture 1), the consulting business development manager of UL Asia, said that compared with the period when electric vehicles were just launched, the sales of electric vehicles have slowed in the past two years. For example, Volt, a model of General Motors (GM), has The number of sales has tripled from the previous year, and it still fails to meet the expectations of car dealers and the US government. The main reason is that the public ’s anxiety about mileage has not been effectively relieved.

On the other hand, electric buses have three advantages: high stability, easy management, and great flexibility, so they have become the new focus of electric car manufacturers. Chen Limin further pointed out that electric buses have a fixed driving route and driving mode, and there is no need to consider the problem of mileage anxiety. In addition, it has sufficient charging time to replace the direct current (DC) fast charging scheme with the alternating current (AC) slow charging scheme to extend battery life. . Finally, the electric bus does not have much appearance pressure, so the design of the car body and battery is more flexible.

In order to get ahead of the new blue ocean, Taiwan's electric bus depots such as Likai Electric Power Group have successfully developed the domestic and overseas electric bus markets, and signed a memorandum of cooperation on electric vehicle research and development with France. In the future, both parties will jointly develop electric vehicle manufacturing standards and tests At the same time, the French Venturi company also intends to purchase electric buses from the group within 5 years, with a transaction value of up to NT $ 11.8 billion.

Coincidentally, Huade Kinetic Energy has also exported its electric buses to the Philippines earlier this year, and it has also cooperated with Taiwan's passenger transport operators. At present, about 25 electric buses have started to hit the road.

Chen Limin said that in addition to the expected growth of the French electric bus market, Taiwan's electric bus component manufacturers can also target the Chinese mainland market, because its 12th Five-Year Plan and local governments will continue to issue subsidies for the electric bus market, and the Taiwanese factory owns Technical advantages such as motors, lithium batteries, and vehicle control systems have great opportunities to cut into the supply chain of electric buses. This wave of business opportunities can be seized to attack the auto market in mainland China.

It is understood that the US government is working hard to promote the development of electric buses. It intends to promote the electric bus power technology from natural gas and diesel hybrid power to fuel cells. However, the current fuel cell is still in the verification stage, and it has not yet been able to introduce a large number of electric buses. In the car.

Chen Limin pointed out that not only has electric bus business opportunities attracted attention, but in recent months, the market for slow and light electric vehicles (LEV) has also continued to soar.

Brand automakers support slow-moving electric cars

Well-known car manufacturers such as Honda, BMW, Audi, and Mercedes-Benz have all started to develop light electric vehicles, while Toyota has announced the three-wheel electric motor vehicle i-Road, and it is locked in the European market. It is foreseeable that the future will be slow. The market for high-speed electric vehicles will continue to heat up.

Chen Limin said that looking at the needs of housewives and commuters who only have short-distance traffic habits, brand car manufacturers have added slow-speed electric vehicle types to the latest product blueprint, hoping to expand revenue with new niche models source.

It is understood that domestic car makers such as Bixiang Group have launched self-made slow-speed electric vehicles (Figure 2), and have obtained 1,000 orders from French slow-speed electric vehicle manufacturer Microcar. Chen Limin pointed out that at present, European electric vehicle dealers are actively striving for Bixiang Group ’s products to enter the European market. It is estimated that its sales in 2012 will be at least 7,000 to 10,000, which is only a little less than Nissan Leaf, and the results are quite impressive.

Figure 2 Bixiang Group's self-made slow-speed electric vehicle

Wu Bixiang, chairman of Bixiang Group, pointed out that Bixiang ’s slow-speed electric vehicles have been successfully favored in the European market. The company ’s slow-speed electric vehicles are aimed at young ethnic groups, business people, elderly people or housewives. The size of the trolley is only 2 , 680 & TImes; 1,100 & TImes; 1,760 millimeters (mm), single charge time is 100 minutes, endurance can reach 70 kilometers.

In fact, Bixiang ’s slow-speed electric vehicles have attracted the greatest attention from the market because they use fully automated mass-production coiled lithium iron phosphate batteries, which have the same electrical properties, long battery life, and can withstand -30 to 65 degrees Celsius. Wide temperature and stable characteristics under the condition of large current charge and discharge.

Not only that, Bixiang's battery is also equipped with DOSBAS patented battery pack (Pack) safety technology, which can ensure that the slow-speed electric vehicle battery pack will not catch fire and explode under various extreme conditions, adding protection to driving safety.

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